SOCIAL MEDIA AND PROMOTION

Social media platforms

- LinkedIn

- Handshake

- Instagram

- Artsthread

I want to set up a Handshake and Artsthread account to network and share my work.

Identify profiles that inspire you?

instagram account that inspire me include

@kaelyrussell_studio

@auroreibrand

@goodearthcotton

• What’s their message?

•  How do you know?

•  How does it relate to your work?

•  What can you take from it?

These brands align with my brand aesthetic and follow a consistant social media feed which I aim to create with my account. They all cary the message of being sustainable and locally made. consistant posting is important which could boost these account more.

My existing profile

Ask the group:

• What is the message?

• How do you know?

• Areas to improve

• Any suggestions

-From feedback I think I keep to a clear aesthetic and present my brand well, I need to work on building up my social media platforms so it gets seen by more people. This comes with consistant posting and sharing new content.

Other ways to self-promote?

• Website

• Blog

• Email

• Letter

• Meeting

• Exhibition

• Look book

• Network

• Collaborations

Branding

• What is my message?

• What do I need to work on?

• Who can I employ to help me?

WEAR ELISABETH-

-My brand message clearly showing how my garments are made with ethically and locally sourced materials and creating a positive social and environmental impact on textiles

-Promoting my brand to my market using a clear logo and keeping to the brands aesthetic

-Use mavdigital for business cards and lookbooks with photoshoot content

-I need to work on becoming more confident with social media and building up a good profile with lots of activity.